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A Complete Guide To Monetize Your Streams On Twitch


Are you keen to add to your followers and make money on Twitch? If so, this super helpful guide containing tips on how to monetize your streams is precisely what you need. 

The great news for content creators is that Twitch makes it easy for users to make money on the platform, providing you can attract the right number of views and followers. 

So, we’ve put together this comprehensive guide to help you turn those views into dollars and ensure you’re getting the most out of Twitch. 

Ready to dive in? Let’s go!


Twitch Affiliate Program

Did you know that streamers can make between $3,000 and $5,000 each month by playing and broadcasting on Twitch?

But how do they do it?

Well, one of the best ways to monetize your streams on Twitch is to sign up for the Twitch Affiliate Program. In recognition of the effort that goes into content creation, Twitch rewards qualified streamers and provide you with the chance to work your way up to becoming a Twitch Partner. 

The Affiliate Program is attractive to users who are at the start of their streaming journeys, as it provides people with the chance to make money pretty much straight away from their live streams. 

You essentially receive a share of the money that’s generated from your streams, providing you meet specific criteria, as we explain below.


What’s the Minimum Number of Followers I Need to Make Money? 

In order to participate in the Twitch Affiliate Program, you need to have at least 50 followers. You also need to broadcast at least 500 minutes of content in a 30 days period and have delivered content on at least 7 different days. 

The final qualifier is that you need to have averaged at least 3 ‘concurrent viewers’ per stream you share. Helpfully, you can track your progress towards affiliate via your designated Twitch Dashboard.

What is the ‘Twitch Bits’ Feature?

One of the features of the Twitch Affiliate Program is Bits. They’re essentially a virtual good that viewers can purchase to cheer in chat. If a viewer shares a Bit while watching your broadcast, you will receive a share of the revenue generated. 

On the platform, Twitch Bits take various forms and include icons like gem emotes and Cheermotes. They’re a great addition from an earning perspective and are another good way to monetize your streams on Twitch.


Are There Any Other Ways to Make Money as a Twitch Affiliate? 

In addition to subscriptions and Twitch Bits, there are three other ways in which you can make money on Twitch: 

  • Video game sales: Twitch gamers can also earn money on the platform by selling games or in-game features. Below the broadcast, an ad appears for the game that you’re playing (or its associated features), and you can earn 5% of the revenue generated from a purchase. 
  • Ad revenue share: Affiliates receive a share of the ad revenue generated by the platform, which is paid out monthly. 
  • Donations: On Twitch, viewers have the option of donating to their favorite broadcasters. Affiliates get to keep 100% of the donations made to them.

If this sounds like a good way to monetize your streams, click here to find out all the details you need to start your journey as an earning affiliate on the platform.


Twitch Partner Program

While the Affiliate Program can be an income-generating source for new users, Twitch’s Partner Program is available to established users and offers huge earning potential. 

To become a partner, you need to have successfully generated income for a sustained period of time as an affiliate, as we introduce below. 

How Do I Become a Twitch Partner?

The Partner Program is available to affiliates who are ready to level up and earn serious money. You can apply to become a partner if you broadcast games, talk shows, music, art, or pretty much any other content. 

To qualify, within a thirty-day period, you need to: 

  • Stream for at least 25 hours 
  • Stream on at least 12 different days 
  • Average 75 concurrent viewers 

Providing you meet the eligibility criteria outlined in the Path to Partner dashboard, you can apply via your account settings.


How Much Money Can I Earn as a Twitch Partner? 

Research shows that Twitch Partners in the top 100 of the platform make a minimum of $32,850 per month, while those in the top 1000 make a minimum of $7,063. 

These earnings are based on the same monetization features available through the affiliate program (as introduced above) but offer much more substantial returns. 

Ultimately, if you’re serious about monetizing your streams, you should focus on completing the path to partner as quickly as you can!


Twitch Affiliate & Partner Payouts: Four Key Facts

As you can see, there are multiple ways of making money on Twitch. But how do the payments actually work in practice? Let’s find out with four key facts: 

  • The minimum payout is $100 in earnings, which takes most affiliates several months to achieve. 
  • Twitch streamers typically need to have forty subscribers before being able to cash out their earnings. 
  • Partners earn more than affiliates and keep 70% of their subscription costs (as opposed to 50%). 
  • Per ad, Twitch Partners earn around $250 per month per 100 subscribers.

So, now we know how to make money on Twitch in principle, let’s look at five tips that will boost your earning potential and ensure you’re successfully monetizing your streams.


5 Tips to Make Money on Twitch

Make Great Content 

Ultimately, the best way to make money on Twitch is to consistently make great content! The most successful streamers are those that build up loyal followers who can’t get enough of their broadcasts.  

You need to make sure your content is topical, to the point, and engaging. If you’re struggling for inspiration, look at what other people are producing in your niche and use it to model your channel.


Find & Engage with your Followers 

To monetize your streams on Twitch, you need to find and regularly engage with your followers. While it’s good to achieve organic growth, you can also buy Twitch followers and views. But why would you do this? 

Well, it takes a long time to achieve organic growth on Twitch, and you may end up falling short of the required follower and view counts required for payouts. Buying and then regularly engaging with your followers will enable you to earn consistently as an affiliate or partner.


Create Engaging Interactions on Streamloots 

An excellent way of increasing engagement on your platform is to create real-time interactions via Streamloots. Your viewers can purchase Streamloots in the form of chests, which allows them to play during your streams.

You can decide on the price of your loot boxes and include cards within that are relevant to your broadcast. It’s another quirky way of monetizing your streams, adding to the revenue you’re able to generate.


Invest in Good Equipment 

While it can be tempting to set up on Twitch with only your iPhone and games console, investing in good equipment actually makes a huge difference to the success of your page.

Buy a good microphone and camera (at the very least!) and invest in some decent streaming software if you can afford to. The likes of OBS Studio, Streamlabs OBS, and vMix are all compatible with Twitch and likely to boost your audience.

African esports player talking with team during live stream competiton


Ask Others to Host Your Content 

If you’re relatively new to Twitch and are working your way up as an affiliate, asking other users to host your content is a great way of increasing your exposure. 

Consider asking your friends on the platform to host you, or perhaps approach another streamer to do a collab. Either way, it’s a great way of boosting your ranking and attracting new followers. 


Are You Ready to Monetize Your Streams on Twitch?

At GrowMyProfile, we’ve helped countless Twitch users monetize their streams and grow their audiences. Purchasing Twitch followers is the best way of boosting small accounts and helping you complete your paths to affiliate and partner. 

We connect you with real followers, which verifies that you’re a trustworthy, valuable account to follow. Ultimately, this will then help you grow your audience organically as more people see your account. 

Our monthly or one-time follower plans are perfect for building a foundation on your Twitch profile and will help you to monetize your streams.

We also give you the chance to buy 1,000, 5,000, 20,000, or 50,000 Twitch views. This service goes hand-in-hand with our follower plans and is a fool-proof way of making money on your Twitch account.


Final Thoughts

With more than 140 million active monthly users, Twitch is the perfect platform on which to make money. While it’s well-suited to gamers, users successfully build audiences by streaming a huge variety of content. 

Whatever you broadcast on Twitch, we encourage you to register for the Affiliate Program and work your way along the path to partner. 

Our follower and viewing plans will help you to monetize your streams and earn a serious amount of money on Twitch. 

View our flexible, comprehensive Twitch plans here and kick-start your streaming career today!

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